Terms of service

Terms of Service

Last Updated: September 17, 2026

Welcome to Pretty Average.

These Terms of Service ("Terms") govern your access to and use of the Pretty Average website, online store, products, content, features, and related services (collectively, the "Services").

By accessing our website, browsing our store, creating an account, or placing an order, you agree to these Terms and our Privacy Policy. If you do not agree with these Terms, please do not use our website or Services.

1. Eligibility and Account

By using our Services, you confirm that you are legally capable of entering into a binding agreement under applicable law.

When you create an account or place an order, you may be required to provide information such as your name, email address, phone number, billing details, payment information, and shipping address.

You agree that all information provided by you is accurate, complete, and up to date.

You are responsible for maintaining the confidentiality of your account information and for activities carried out through your account.

2. Products

We make reasonable efforts to display our products, colours, designs, sizes, and other product information as accurately as possible.

However, colours may appear slightly different depending on your device, screen settings, lighting, or photography conditions.

Product descriptions, specifications, prices, availability, and other information may be changed or updated without prior notice.

We reserve the right to discontinue products or limit the quantity of products available for purchase.

3. Orders

When you place an order through our website, you are making an offer to purchase the selected products.

An order is considered accepted once Pretty Average confirms the order.

We reserve the right to refuse, cancel, or limit an order where reasonably necessary, including in cases involving incorrect pricing or product information, suspected fraudulent activity, stock limitations, or other operational issues.

If we cancel an order after payment has been received, the applicable amount will be refunded through the original payment method or another appropriate payment method.

Please review your order carefully before completing your purchase. Cancellation may not be possible once an order has been processed or shipped.

All returns and refunds are governed by our Refund & Return Policy.

4. Pricing and Payments

All product prices displayed on our website are in Indian Rupees (INR) unless stated otherwise.

Prices, discounts, offers, and promotions may change without prior notice.

The price applicable to your order is the price displayed at the time you place the order, subject to any applicable taxes, shipping charges, or promotional terms.

You agree to provide accurate and complete payment and billing information.

We reserve the right to cancel an order where a payment is unsuccessful, unauthorised, fraudulent, or otherwise invalid.

5. Shipping and Delivery

We aim to dispatch and deliver orders within the estimated timeframes displayed on our website or communicated to you.

Delivery times are estimates and may be affected by circumstances outside our reasonable control, including courier delays, weather, strikes, natural disasters, technical issues, incorrect addresses, or other unforeseen circumstances.

You are responsible for providing an accurate and complete delivery address and contact information.

Once an order has been handed over to the delivery partner, delays caused by the courier are outside our direct control.

6. Returns, Refunds and Exchanges

Returns, refunds, and exchanges are governed by our Refund & Return Policy.

Our current return window is 7 days from the date of delivery, subject to the conditions and exclusions stated in that policy.

Please review the Refund & Return Policy before making a purchase.

7. Intellectual Property

All content available through our Services, including but not limited to:

The Pretty Average name and logo
Product designs
Graphics and artwork
Photographs and images
Website design and layout
Text and product descriptions
Videos
Promotional materials
Trademarks and slogans

is owned by Pretty Average or is used with appropriate rights or permission.

You may use our website for personal, non-commercial purposes.

You may not copy, reproduce, modify, distribute, sell, publish, transmit, or commercially exploit our content, designs, photographs, artwork, trademarks, or other intellectual property without our prior written permission.

Unauthorised use of our intellectual property may result in legal action where permitted by applicable law.

8. User Reviews and Feedback

If you submit reviews, comments, suggestions, photographs, feedback, or other content to Pretty Average, you confirm that you have the right to submit that content.

You must not submit content that is unlawful, misleading, defamatory, abusive, obscene, fraudulent, or infringes the rights of another person.

By submitting content to us, you grant Pretty Average a non-exclusive, royalty-free right to use, reproduce, display, and publish that content for purposes related to operating and promoting our Services, subject to applicable law.

We reserve the right to remove content that violates these Terms or applicable law.

9. Third-Party Services and Links

Our Services may use or provide access to third-party services, payment providers, delivery partners, applications, or websites.

We are not responsible for the content, policies, availability, or practices of third-party websites or services.

Your use of third-party services may be subject to their own terms and privacy policies.

10. Shopify

Pretty Average uses Shopify to operate and provide our online store and related Services.

However, purchases made through our website are transactions between you and Pretty Average. Shopify is not the seller of our products and is not responsible for the products purchased from Pretty Average.

11. Privacy

Your use of our Services is also governed by our Privacy Policy.

We may collect and process information necessary to operate our store, process payments, fulfil orders, provide customer support, prevent fraud, and otherwise provide our Services.

Please review our Privacy Policy for information about how personal information is collected, used, stored, and shared.

12. Prohibited Uses

You may use our Services only for lawful purposes.

You must not:

Use the website for fraudulent or unlawful activities
Attempt to gain unauthorised access to our website or systems
Upload or transmit viruses, malware, or other harmful code
Copy, reproduce, or exploit our website or content without permission
Scrape, crawl, or collect information from our website through automated means without permission
Impersonate another person or provide false information
Infringe the intellectual property or other rights of Pretty Average or third parties
Interfere with the operation or security of our website
Use our Services to harass, threaten, abuse, or harm another person

We may restrict or terminate access to our Services where we reasonably believe these Terms have been violated.

13. Errors and Inaccuracies

From time to time, our website may contain typographical errors, inaccurate information, or omissions relating to product descriptions, prices, promotions, availability, shipping information, or other content.

We reserve the right to correct errors, update information, change product details, or cancel affected orders where necessary.

If an order is cancelled because of an error in pricing or product information, any payment received for that order will be refunded.

14. Disclaimer

Our Services and website content are provided on an "as available" basis.

While we make reasonable efforts to keep our website accurate and available, we do not guarantee that the website will always be uninterrupted, error-free, secure, or free from technical problems.

Nothing in these Terms is intended to exclude or limit any consumer rights or protections that cannot legally be excluded or limited under applicable law.

15. Limitation of Liability

To the extent permitted by applicable law, Pretty Average will not be responsible for indirect, incidental, special, or consequential losses arising from your use of our website or Services.

Nothing in these Terms limits liability that cannot legally be limited or excluded under applicable law.

16. Indemnification

To the extent permitted by applicable law, you agree to be responsible for losses, claims, liabilities, and reasonable expenses arising from your unlawful use of our Services, your violation of these Terms, or your infringement of the rights of Pretty Average or any third party.

17. Termination

We may suspend or terminate your access to our Services where permitted by law, including where you violate these Terms or engage in fraudulent, abusive, or unlawful activity.

Termination will not affect rights or obligations that arose before termination.

18. Severability

If any provision of these Terms is found to be unlawful, invalid, or unenforceable, that provision will be enforced to the maximum extent permitted by law, and the remaining provisions will continue to apply.

19. Changes to These Terms

We may update these Terms from time to time.

The latest version will be posted on this page with the updated date.

Your continued use of our website after changes are posted constitutes acceptance of the updated Terms, to the extent permitted by applicable law.

20. Governing Law and Jurisdiction

These Terms shall be governed by the laws applicable in India.

Any disputes arising in connection with these Terms or your use of our Services shall be subject to the jurisdiction of the courts having appropriate jurisdiction over Pretty Average's place of business, subject to applicable law.